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We can’t stop looking at Jinx
December 24, 2020
My USA TODAY exit interview with Michelle Maltais
January 4, 2021Back in 1978, young Kevin Cody had a brainstorm.
What if he brought those old “Surfing Santa” illustrations to life? For real.
He put one of his surfing buddies on a board, dressed him as Santa Claus, photographed him, and splashed the photo on the cover of his young publication, Hermosa Beach based Easy Reader.
Surfing Santa became one of Cody’s best-read issues and a yearly tradition.
Cut to 2020, and Cody is still at it, 42 years later, and the yearly photo shows no signs of aging.
I joined Cody recently at the Neptune lifeguard tower in Manhattan Beach to document this year’s Surfing Santa shoot, where St. Nick is now adorned in a red and white wetsuit by Body Glove. We’ve got a fun video to watch above of the session. Please click the link to view.
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P.S. Cody may or may not have originated the Surfing Santa concept, but it certainly has taken on a life of its own, with Santas in the waters of Pismo Beach, Santa Cruz, Florida and so many other coastal locales. Back then, “I never saw anyone actually surf on a board,” Cody says. “They were posing on the beach with a board.”
Not anymore!
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